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3 Effective Tips to Establish Company Culture in a Remote Team

By HR Tech Outlook | Thursday, March 12, 2020

When it comes to engaging remote employees, "out of sight, out of mind" may be a constant threat. But, what about cultivating company culture in a remote team? - It is scarcely discussed. In this article, we are enlisting 3 tips to cultivate company culture in distributed teams


Fremont, CA: With the rising popularity of remote work, companies are becoming familiar with the advantages and disadvantages of having a distributed team. While it provides flexibility to employees and increases productivity for employers, office-less environment also comes with a set of challenges such as isolation and over-working.

When it comes to engaging remote employees, "out of sight, out of mind" may be a constant threat. But, what about cultivating company culture in a remote team? - It is scarcely discussed.

Here we are enlisting 3 tips to cultivate company culture in distributed teams:

Set a Clear Culture Code

When a team is scattered, the lack of physical proximity can create ineffective communication among employees, which makes it difficult for newcomers to figure out what kind of behavior is expected from them. It is better to put together a clear culture code that can help new comers understand the company's values and personality and how they should behave while interacting with other members.

Off-site employees often go uninformed about the latest corporate news. In contrast, on-site employees are always acquainted with the office updates by simply being there. This may create information access inequalities. Practicing written communication can help bridge information gap among remote employees.

Schedule Frequent Check-Ins

Teammates' interactions are one of the key foundations of team bonding and company culture. In a physical office, workers have the opportunity to get to know their colleagues as they see each other every day. But, for remote employees, interaction with teammates becomes less frequent. To encourage more connectivity among remote employees, companies can structure their schedules in a way that every remote employee gets the time and opportunity to connect with other teammates. 

With so many advanced technologies available in markets, communication has never been so easy as it is nowadays. Companies should take advan tage of these technologies to improve team bonding. Also, frequent team meet-ups to encourage employees to get to know each other and discuss things outside of work can be an effective idea to nurture company culture.

Encourage Spontaneous Conversations

Companies should breathe some spontaneity into remote employees. Spontaneous conversations and organic connections can help build a supportive and productive company culture. To achieve this, companies need to provide a place or platform where all of their employees can openly talk about random things- jokes, current affairs, weather reports, etc.

All in all, to keep pace with the now-popular remote work environment, it is essential to cultivate company culture in the context of a distributed team. 

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